DESIGNER TALK - Meet... Nidelka

Designer and creative force behind the Nidelka's collection of Bridesmaids dress

What's it all about?

Nidelka's has been created in response to retailers demands for a wearable, contemporary special-occasion collection that's truly affordable. The look is confident and ideal for those looking for a versatile look... one that the fashion-conscious women want and that will fits her specific shape.

Weddings - is that part of the design mix?

Well. we've created some styles, added lace and change the fabric to accommodate the modern bride that is looking for an alternative to traditional wedding dresses. They are great for Destination Weddings.

What colors and fabrics are included in the collection?

One of the thinks we wanted to do to standout from others is to offer an extensive palette of colors available for all designs. The fabric choices is chiffon, stretch taffeta, satin and signature jersey.

What are your own, personal favorite features on the collection?

I love the draping and gathering on some of the dresses that create illusions and definition, in addition to the plunging necklines.

When can brides expect to start placing orders?

Currently gowns will be available in our Tempe, AZ boutique.

What is pricing of gowns?

The line is price competitive to others and average between $150 - $320, however the benefit is that dresses are Made-to-Measurements, saving the average cost of alterations $50-$150, and we are able to turning around within 4-6 as they are manufacture in the US.

How many pieces are there in the collection?

It includes 20-30, so there really is choices. The collection also accommodates mix-and-match and bridesmaids can interchange skirts and tops within segments of the collection.

Exclusivity - will be line be exclusive to AZ Wedding Affair?

No, while we will debut with AZ Wedding Affair. Out plan is the line in other bridal stores across the county.

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